Growth for product brands selling direct, retail and on Amazon.
How can we help you get found?
Then your name and website.
Who we work with
- Direct-to-consumer brands
- Tool and hardware brands
- Apparel and lifestyle
- Beverage and specialty food
- Beauty and personal care
What we typically build.
Storefront.
A fast, custom storefront with Shopify at checkout, product schema and feeds that keep Google Shopping clean.
Marketplace.
Amazon Brand Registry, listings, A+, Brand Store, Buy Box and reseller policy, plus Sponsored Products.
Paid and retention.
Google Shopping and Meta campaigns measured to contribution margin; Klaviyo flows and campaigns that keep customers.
Partnerships.
An affiliate program with the right publishers, tracked properly, measured for incrementality.
Built for your kind of e-commerce business.
Each business type gets its own page: the problems that hold it back, what we build, the systems we integrate, and how an engagement runs.
Apparel and fashion brands.
A fashion ecommerce and apparel marketing agency for DTC and Amazon brands: Shopify stores, Meta creative, Klaviyo flows and fit data that cuts returns.
ViewBeauty and skincare brands.
A skincare marketing agency for beauty brands selling on Amazon, TikTok Shop and Shopify: creator content, MoCRA-aware claims, sampling and replenishment.
ViewCPG brands.
A CPG marketing agency for consumer packaged goods brands: Amazon 1P and 3P, Walmart, Target Plus, Instacart and retail media tied to velocity at shelf.
ViewFood and beverage brands.
Marketing agency for food and beverage brands: Shopify sites built for reorders, Amazon and channel pricing, Klaviyo flows, review-site coverage and compliance.
ViewHome and kitchen brands.
Home goods marketing and Amazon agency work for home and kitchen brands: listings, bundles, Vine launches, Wayfair and Target Plus, Shopify and Q4 planning.
ViewOutdoor and sporting goods brands.
An outdoor brand marketing agency for gear makers selling DTC, on Amazon and through dealers: seasonal media, reviewer programs, MAP discipline and ad policy.
ViewPet product brands.
A pet product marketing agency for brands selling on Amazon, Chewy and Shopify: autoship, compliant pet food and supplement claims, and ads pet parents trust.
ViewProduct brands.
Marketing agency and e-commerce builder for product brands: headless Shopify storefronts, Amazon Brand Registry and listings, Klaviyo, ads tracked to orders.
ViewSupplement brands.
A supplement marketing agency running Amazon and Shopify as one system: compliant claims, TIC testing, subscriptions, creators and paid media that hold margin.
ViewTools and hardware brands.
Tool brand marketing and Amazon agency work for tools and hardware brands: demo video, Buy Box and MAP defense, dealer programs and home center listings.
View
Common questions.
- Who is the best marketing agency for e-commerce and DTC brands?
- Look for a team that runs the storefront, the marketplace listing, paid media and email as one system and reports them as one number. Ads should be measured to contribution margin, and the Amazon side should cover Brand Registry, A+ content, the Buy Box and reseller policy. Ask how they would prove an affiliate publisher drives incremental sales. Theory Road operates product brands of its own on the same platforms and pairs a custom storefront with Shopify checkout, Amazon management and Klaviyo retention flows.
- Do you work with brands doing under $1M a year?
- Sometimes, when the product and the margin are right. Our sweet spot is brands from roughly $1M to $50M that have proven demand and need the operating system to scale it.
Get in touch
Growing an e-commerce & product brands business? Start here.
Tell us what you sell and what you want more of. A senior strategist will be in touch, by email or phone.
Thanks. We have it.
A senior strategist will be in touch by email or phone.